Smartwool ble etablert i Steamboat Springs, Colorado i 1994 av noen ivrige skientusiaster som alltid frøs på beina. De satte seg tidlig fore å produsere de varmeste og mest komfortable sokkene i beste kvalitet merino-ull. Smartwool startet med å utvikle sokker, men er i dag en komplett produsent av merino-produkter – også undertøy – til bruk året rundt. Som en del av VF Corporation, har Smartwool et sterkt engasjement for bærekraft. De har som mål å være klimapositive og har initiativer for å sikre bruk av bærekraftige materialer og en mer sirkulær forretningsmodell. Vi har vært så heldige å jobbe med Smartwool i siden 2011.

Teksten under er helt og holdent hentet fra https://www.vfc.com/responsibility/. Ønsker du å lese mer kan du klikke på lenkene under hvert av punktene. Ett nytt vindu vil åpnes og sende deg til den respektive siden på Scarpa sine sine nettsider.
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“At VF we’re all made to do different things. It’s why we work so well together. One community, using our diverse skills, experience and unparalleled scale, to make the world a better place. Together, we collaborate and innovate to drive new growth. And to preserve the world, the people and environments it contains. So that future generations can do the same. In our fast-changing world brands must step up to the mark. It’s why we’re leading the way. Powering movements to inspire each and every one of us to live active and sustainable lifestyles for the betterment of people and our planet.”

PEOPLE

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VF puts people first. Our associates are a force for good in the world, sparking global movements that genuinely make a difference and break down silos to enable positive outcomes.

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PLANET

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The well-being of people and the planet are inextricably connected. Through our sustainability efforts, we are taking bold action on climate change to protect the planet for generations to come.

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PRODUCT

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VF brands’ products touch millions of lives every year – from the people that design and make apparel and footwear to the consumers who purchase them. Innovation and responsible product stewardship is infused at every step.

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GOVERNANCE

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Our Governance framework is essential to accelerating meaningful change and sets the foundation for VF to address pressing environmental and social issues with the urgency they demand.

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THE VF FOUNDATION

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Supporting non-profits in driving movements for the betterment of people and the planet, including movements that define Worthy Work, embrace Outside Matters, and empower people as we are Free to Be.

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PROGRESS

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Sustainable materials. Responsible business practices. Meaningful targets. All form the core of our strategy. To execute on this strategy, we have established a comprehensive suite of Goals and track progress annually.

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